Here in the UK, Wimbledon Tennis fortnight has begun. I never intend to binge-watch every match like I did when I was younger, but this is usually what happens. Today, though, I had planned to change our mailing list provider. Mailchimp has become too complicated and expensive.
Since I recovered enough from my spinal problem, I have tried so hard to get back into the swing of things, but so far it has been tentative at best. Earlier this year, before I collapsed, I had been trying to smarten up our website and didn’t quite finish the job. There are still things I need to finish, and one of them is our mailing list.
What I have always loved about this business is that we get to choose what we do, and /or how we do it. We can do as much or as little as we like, depending on how far we want to go. Two things you really must have though, are a decent website and a functioning mailing list.
As I write this, I have one eye on the TV, where tennis matches are in full swing. In London, where Wimbledon is, the temperature is already 32 degrees, but the players are literally giving their best shots. The dedication is catching, reminding me of my own.
Maybe I will watch one more match before returning to my desk…
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