I switched from MailChimp to MailerLite in December. I did not go into the switch lightly. I knew it would be a lot of work. How much work? Read on and you’ll get an idea.
I’m not going to discuss the reasons why I choose MailerLite. There are tons of blogs already out there, which outline the pros and cons of the most popular email providers (MailChimp, MailerLite, Constant Contact, etc. etc.). Instead, I’m going to outline the gazillion (slight exaggeration) steps necessary to effectively switch email providers.
So, without further ado, here are the steps necessary – at a minimum – to switch providers:
Step 1. Set up Landing Page
The landing page is where potential subscribers are sent to when they click on your ‘join my newsletter link’. Here’s what mine looks like:
Step 2. Design Success Page
This is the page subscribers see when they have successfully…
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