Jaye Marie and Anita Dawes

I remember starting blogging and looking with absolute awe at those bloggers who had followers. Any followers. Those who had followers numbering into the impossible realms of four figures must, I thought, be famous people… writers, artists, social commentators. Or, at the very least, utter wizards with social media. There is an automatic assumption that numbers mean success… and while in some ways they may be a measure of a public perception of it, I soon came to realise that things are not always what they seem.

Especially the dog…

Many of the most popular posts, I noticed, were the simple ones or the ones that shared information. Or a bit of light-hearted fun. More serious posts can get a mixed reception as you would expect. Often the ones I am most dubious about posting seem to touch a nerve. One thing is certain, just when you think you have…