Jaye Marie and Anita Dawes

The Irascible Indie is back! She’s emerged from her dark and dusty corner (coughing and sneezing), insisting she must opine on that perpetual bugbear: MARKETING

I’ve just reread four blog posts from 2015, written by my grumpy alter ego, the Irascible Indie. They are mild rants about various aspects of being a self-published (aka “indie”) author. I was actually quite impressed with how well-written readable they are. Anyone who’s interested can find them here:

• Part 1: Writing By Feel
• Part 2: Unclassifiable?
• Part 3: My Target Market?
• Part 4: Who Are the Real Writers?

And now, here are the Irascible One’s views on marketing…

Not a day passes without at least one blog post popping into my reader about marketing — lists of tips and tricks, how-to articles, and stern warnings that failure to market means failure as an author. Marketing is the bitter pill you must swallow after…