The magic ingredients of an unforgettable title

Ben Starling's avatarBen Starling

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The title of your novel, your short story, your masterpiece – is critical. It’s your first foot forward, the very first time your reader meets you.

What are the magic ingredients of an unforgettable title?

A title has got to reflect the theme/s of the book, be a hook and ideally be a kind of paradox or pun. And it’s got to be memorable and fresh!

Something in the Water now available for pre-order at Amazon. Click on the image!

That’s a lot to ask from 1-5 words. So it’s important to find one that grabs you, but really hard to do!

I tried out over 50 working titles on my upcoming novel, Something in the Water.

I began with the Wisdom of Solomon. That was my first love and lasted the longest. I tried on and then passed by Drop in the Ocean, Stolen Thunder, The Hardest Word…

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