Jaye Marie and Anita Dawes

I’ve put my books on free promo on Amazon multiple times and have learned a bit about what works and what doesn’t. What I didn’t know in the beginning, and you might not know, is that when an author gives away their books, it actually helps the author.

The more copies given away during a promotion, the better!

How does that work? Well, from what I can tell, the more copies downloaded of an ebook, the higher the book goes on the Amazon book ranking system. Translated, the higher a book is on the ranking, the more visible it is to potential buyers. The more potential buyers who see it and download it, the higher it goes and the longer it stays in that position.

When an author has a book in the upper part of Amazon’s book ranking, the more likely it is that book buyers will check out…